Launching an e-business on the internet is now just a question of spending some money and a little time with a facilitator who will take care of all the finer details. But, often, the e-business, launched with much fan fare and high expectations, fails to make even a superficial ripple in the vast ocean of e-commerce in which millions of ventures vie with one another for catching the attention of potential customers. Very few are able to build a really striking and positive brand image that will keep consumers glued to their proposals and offers, in a long-term and mutually satisfying relationship.
Branding in the online world is far more than just transferring your print brand identity to the Web. Web-based communication has its own presentation-peculiarities which are basically different from what you have in the print media. It is more than adding some graphic design images. It is the interactive experience you provide your users. Of course, everybody knows that the Web allows you to build one-to-one relationships with your customers. But what is more important is the quality of those relationships. The key to success is engaging your customers and facilitating an ongoing relationship with them for a really long time, winning their complete confidence and enjoying it without any break for as long as they need your services/products.
We all have, at one time or another, been affected by both successful and unsuccessful Web-branding efforts. In short, if it isn't done correctly, it hurts a company's ability to gain and retain business through this channel and it disappoints the potential customer who may have to continue his search for a more satisfying proposal.
Here are a few points to keep in mind when thinking about the proper way to establish a strong brand identity on the Web:
With new commercial projects making their entry right through online shops and existing commercial concerns entering the internet in their quest for expansion of business, the internet is fast becoming the most popular market place. Running a professionally custom-made ecommerce website (Portal Website) in a search-optimised and user-friendly manner is becoming the key to success in the present day cutthroat competition. We are offering affordable and technically flawless solutions that will enable you to start and maintain your ecommerce portal website with the minimum of fuss and bother and the assurance of starting online sales immediately.
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Search Engine Optimisation
Search Engine Optimisation is promoting a website over the internet for high rankings in search engines and optimising or getting the most attention from those who browse the internet. The content, structure, page layout and age of your website, the number of links to it, the regularity in updating, the titles and meta-tags, the submission process and the frequency of addition of new web pages are factors that affect optimisation.
It will take a minimum of three to four months for the changes to filter through into the search engines. Several months of optimising and making adjustments may go into the optimising or achieving a good search engine ranking. Though there is no guarantee of the exact final position, our experience ensures the top 20 placements for at least 70% of your key words, as can be verified from browsing the internet.
Social Media Interacting
Social media is defined as a group of internet-based applications that build on the ideological and technological foundation of Web 2.0. This foundation allows the creation and exchange of user-generated content. It is also defined as the set of web-based broadcast technologies that allow democratization of content. In business parlance, it is consumer-generated media. Social media interacting is a blending of technology and social interaction to co-create value. JB Multimedia facilitates social media interaction using the latest technological advances in the field.
Short Message Service (SMS)
Short Message Service (SMS) allows the exchange of short text messages between fixed line or mobile phone devices using the text communication service component of phone, web, or mobile communication systems. It is the most widely used data application in the world, with 2.4 billion active users, or 74% of all mobile phone subscribers. JB Multimedia integrates SMS facility into the websites it designs, limiting the usage according to the requirements of the clients.
Voice over Internet Protocal (VoIP) is a facility to deliver voice communications over internet protocol networks and is also known as IP Telephony, Internet Telephony, Voice over Broadband, Broadband Telephony, etc. JB Multimedia integrates VoIP facility in the websites it designs, according to the demand of the client.
Payment Gateway is the equivalent of a physical point of sale terminal located in most retail outlets. It is an e-commerce application service provider service that authorizes payments for business over the internet. It protects credit card details by encrypting sensitive information, such as credit card numbers, to ensure that information is passed securely between the customer and the merchant and also between merchant and the payment processor. JB Multimedia integrates Payment Gateway facilities in the websites which need financial transactions as part of its e-business.
Entry Level Websites
First impression is the best impression, not only in individual contacts but also in commercial interactions. The visit of a potential customer to your site may be the very first impression of your business that he gets and we can ensure that the first impression is nothing less than the best. Our affordable web-design offers and packages are designed to help any business get online at a reasonable cost. We will help you in finding a competitive web design quote for your project and in getting an effective and top quality design for your site. We understand the budget constraints of a commercial venture in its infancy and we have not left any stone unturned in our efforts to make the expenses as affordable as possible.
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Still only 499 USD for a Start-Up Website-Design Package
JB Multimedia undertakes content creation work for existing or proposed websites and other publicity or educational material, including labels, posters, brochures, books, bulletins, catalogues, periodicals, Annual Reports and all other print products. Field research work, collection and cross-verification of data for text portions, compilation of statistics and profiles, shooting of photos and video clippings, adding music and other audio effects and editing of the collected data are executed with finesse and supplied to the institutions/individuals at affordable rates.
Our Small-Business Website is aimed at the client who has a very small business already running or is planning to start one in the near future. In the present business environment of globalisation and international competition even in very small and specialised areas of industry and commerce, small units of service or production need the same business tactics and instruments as the large units, albeit in a scaled-down version. However small the size of your business, a website will bring new clients to your small business and give you the opportunity to attract new clients and new business opportunities.
More information on our small-business website designs...
Click here to request a free website design, or website redesign quote.
Knowing that you need a website is easy and simple. But deciding what it should look like and what all should make up its contents is the difficult and complex part. We have made websites from as little data as the company letterhead and product labels or service details in the telephone directory, etc. But that is just the beginning. Once the website is launched, the visitors demand more and more details and the website goes on developing content-wise necessitated by the circumstances. We shall be always with you, developing your website, adding details, changing details and revamping the whole site when that becomes necessary. We can assure a high ranking for your site in the popular search engines and thus keep your business recession-proof.
Add value to your business
For a small business concern, incurring the expenditure on account of a costly website will not be a sagacious step, whatever the advantages it may bring. We can understand that. That is why we have kept the cost for the small-business website as low as possible, at 499 USD. This is the lowest price anywhere in the world for a professional custom-made website with domain name, web hosting, ten pages of content, free graphics and stats package, optimisation for search terms, submission to Google, Bing and Yahoo and free changes within one month of hosting.
We have a wide range of solutions for the small business owner and you can contact us for any information or advice under no obligation. This is just our spontaneous mode of saying ‘thank you’ to the small business fraternity that have been always our mainstay. If you are interested, just ask for a free quote for your project or ongoing business under absolutely no obligation. Search engine optimisation, logo design and ecommerce solutions are some of our other services.
Content Management System
Content management is making it possible for you to update the pages of your website whenever you want and have complete control over the contents with the help of our website software. It is so simple that even a non-technically oriented mind can master it. If you can use the Microsoft Word, you can manage the content of your website using this software. You will no longer need to approach us, your designer, for getting any text or image updated or amended.
Some sites need content updating on a regular basis and it would not be feasible to get it done by the designer every time. Our web-based content management solution makes the process as easy as a-b-c. Our php content management software is very user-friendly and flexible, creating search engine friendly web addresses. It is a browser-based web page editor allowing you to add fresh pages, edit existing pages or delete unwanted pages.
By making the creation of your own pages and meta tags possible, our solution will help you rise in search engine rankings, as all search engines like to see that the sites are updated regularly and favour sites that update their content on a regular basis. Updates take effect instantly giving a fresh look to your site every time somebody revisits your site. Content management software (CMS) is one of our most appreciated and affordable services.
Redesigning Existing Websites
The web designing technologies and methodologies are fast changing and you might feel, as you visit some recently hosted sites, that your site is a bit outdated, or that there are some contents and features you would like to change or add to your site. We are always updating our capabilities and possibilities in tune with the latest trends in ecommerce web designing. We can either modify your site to make it better looking or rework your site to make it an entirely new different site in all respects.
We shall carry out replacement of text portions with more gripping prose and photos with more striking images wherever you feel these are not up to the mark and provide custom graphics and custom php programming services. Though we believe in starting every website from a ‘blank canvas’, we can rework on your existing site without removing any content or feature that you want to keep. Our excellent after-sales service policy guarantees alterations even after completion and we even carry out gratis small changes, if any, even after months since completion. Flash animations, bulletin boards and chat rooms, latest search engine optimisation techniques and submission services will be used to make your site stand out among your competitors.
CD ROM Development
JB Multimedia undertakes development, editing and replicating of CD-ROM and Information Kiosks (Touch Screen System) for educational, documentation and publicity purposes. Our team does the field research, collection of materials together with audio-photo-video work and substantiating text portions, editing the data into an aesthetically attractive and technically flawless creative work and replicating the same without any loss of quality. The CDs will be of top quality and packed in attractive display packets.
DVDs containing publicity matter in voice and text, with visuals that multiply the impact of these, can be prepared as pure publicity material or in combination with awareness campaigns on issues that are currently being discussed by the public. The latter would be more effective. Issues connected with social justice, health and hygiene, AIDS, religious amity, etc. can be made the themes for DVDs to be distributed widely among the targeted population that include a good number of potential clients and the publicity material on your company can be included on the sidelines. In this way there will be a demand for the DVD as a medium of information and not merely as an advertisement material.
Brochure should be a compilation of data on yourself, your products/services and on the event, if any, in connection with which the brochure has been prepared with the declared aim of making the prospective customer aware of such matters. But the real aim is that of creating a desire to buy in the mind of the prospective customer. The contents and purpose of an electronic brochure may be almost same as in the printed version, except for some animation or video portions. But the real advantages of an electronic brochure are that it will reach worldwide in no time, can be updated without much expense and any number of copies can be made according to requirement at any time.
Photography and Videography
JB Multimedia has proficiency and expertise, keeping abreast of the technological developments in the field, for taking photographs, making videos and editing the collected still and movie visuals. Professional photography and video work for study, surveillance, publicity and education, industrial photography, product photography, food photography, glamour photography, model photography, architectural photography and nature photography are undertaken using latest technological advancements. 3600 virtual tour in association with iPix International and International Photographic Network Key Holder Programme, etc., will be made available. Stock photos will be provided to customers at affordable rates.
JB Multimedia has on its staff expert personnel for production of documentary films, docu-drama , spot advertisement films, etc., both in film and digital media with script, direction, titling, editing, dubbing and presentation accomplished in the most professional perfection and artistic manner.
There are brochures containing general information on the company and the products and services offered by the company. These can be prepared and published at any time for using as an introductory pamphlet on the offerings to potential customers. Brochures are also brought out on special occasions and events, like some significant development in the operations of the company, the launching of a new product or service in the market, the participation of the company in some expo or festival, etc. The language and visuals would have to change according to the occasion
The annual report of a company should not be just a balance sheet of its accounts and the narration of its activities in the year of report. The annual report should reflect the status of the company in all respects. You have to consider the impression it makes on a prospective buyer of your goods or services. Though it may be distributed only among the shareholders and staff, copies will be seen by outsiders who will make an evaluation of the company from the style of presentation and quality of content of the annual report. JB Multimedia has the expertise and technology to bring out top quality annual reports.
Newsletter may be published as a regular periodical or in connection with some outstanding event. Besides information on the products, services, activities and developments of the company, the newsletter should contain some texts and images of general interest to the casual reader. Only then will a person not connected with the company will keep it and go through it. Remember that it may be a prospective client who happens to see the newsletter. The quality of the contents, design, material and printing should be such that it reflects the quality and status of the publisher.
An ideal coffee-table book will be somewhere between a reference book and a gripping novel. It will contain a lot of information presented in an interesting language with attractive and illustrative images. It will be a thing of beauty that can be laid on the coffee table to impress any visitor to the house and an interesting work of aesthetic quality that will engage the visitor for a long time, while he has to wait for somebody or something. JB Multimedia has the technical capability and expertise to produce excellent coffee table books that will be an adornment to elegant homes and offices.